Houston, TX - Full-time
Our B2B client is a pricing/energy market data firm in Houston, Texas and is looking to hire a Product Marketing Specialist who comes from the pricing of energy market data (commodity trading). The ideal candidate will be self-motivated and radiate a can-do positive energy, capable to deliver marketing campaigns that build the brand and explicitly produce high quality sales leads.
In this role, you will:
Experience in a Product Marketing role in the energy trading industry for energy commodities with heavy focus in content development within in a B2B commercial environment
Interview, research and author marketing campaigns that resonate with target audiences, as demonstrated by high click-through and conversion-to-revenue tracking metrics
Build and maintain a network of internal and external industry experts to capitalize on historical, late-breaking or otherwise important trends impacting each industry and their buyer personas
Produce a continuous stream of high quality marketing campaign content that is then “handed off” to the Production Team for repurposing and distribution across all available channels
Continuously identify thought leadership that elevates brand in the energy commodities marketplace, while mechanically making it easy for prospects to enter the sales funnel
Interested? To be considered, here’s what you’ll need:
Bachelor’s Degree is a related discipline
B2B Product Marketing and Content Development of Energy Commodities
Significant content development experience within in a B2B information provider of energy commodities.
Proven experience in delivering highly targeted and commercially successful marketing plans
Possess excellent written skills with proven ability to produce high quality collateral, drawing on internal experts
Don’t like to be micro-managed: you are self-directed to continuously adapt to achieve strategic goals
Can deliver and accept constructive criticism in a collegial, team-based environment
Local Houston, Texas resident
No H1B or sponsorships
Benefits available
We want to meet you!
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Disclaimer:
The preceding job description has been designed to indicate the general nature and level of work performed. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.